Viva Frascati lit a fire in the Frascati Centre in Blackrock last weekend, turning it into a vibrant playground where fashion meets wellness and every moment celebrated the power and beauty of womanhood.
From the moment the event kicked off with Health Minister Jennifer Carroll MacNeill, there was a palpable buzz of excitement, as thousands of designer labels found brand new homes, delighting shoppers with the chance to refresh their wardrobes with pieces that exude elegance, creativity, and flair.
But Viva Frascati was so much more than a shopping destination - it was a celebration of everything that makes being a woman so wonderfully layered.
Visitors enjoyed a full program of inspiring talks, covering everything from aesthetics and fashion styling to health, wellness, and self-care from experts like Cathy O’Connor and Karen Pappin from Women Unbranded and the Fabulous Pharmacist Laura Dowling.
Each session was a reminder that style isn’t just about what you wear, but how you carry yourself, nurture your well-being, and embrace confidence in every aspect of life.
There was a sense of magic in the air as attendees wandered through beautifully curated stalls, discovered emerging and established designer brands, and soaked up the infectious energy of a community that celebrates creativity and self-expression.
Conversations flowed easily, tips were shared, and inspiration was everywhere - from the perfectly styled outfits to the practical wellness advice that left everyone feeling a little more empowered than when they arrived.
Viva Frascati was, in essence, a joyful tribute to womanhood.
It was a space where fashion met function, where aesthetics met wellness, and where every visitor left feeling inspired, refreshed, and celebrated.
Whether it was finding that perfect designer piece, catching up with the girls or taking in a thought-provoking talk, the weekend offered something special for every woman who walked through its doors.
As the lights dimmed and the weekend came to a close, one thing was clear: Viva Frascati wasn’t just an event - it was a celebration of style, empowerment, and the endless possibilities that come from embracing your passions, your creativity, and your inner magic.
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