Karma will definitely be the breeze in Taylor Swift’s hair this weekend as she's celebrating her 'greatest dream' finally coming true after years of fighting and thanks to the success of the Eras Tour.
The singer has long been embroiled in a battle to get back her catalog, which was sold to Scooter Braun and his Ithaca Holdings in 2019 when he purchased Big Machine Records from Scott Borchetta.
Now, six years later and after re-recording four of her albums and sparking a change in the music industry, Taylor has announced that she’s the owner of ‘all the music she’s ever made’, including the music videos, concert films, album art and photography.
Sharing the news on her website, Taylor said: ‘Hi. I'm trying to gather my thoughts into something coherent, but right now my mind is just a slideshow. A flashback sequence of all the times I daydreamed about, wished for, and pined away for a chance to get to tell you this news.
‘All the times I was thiiiiiiiiiiiiis close, reaching out for it, only for it to fall through. I almost stopped thinking it could ever happen, after 20 years of having the carrot dangled then yanked away. But that's all in the past now.’
Showing just how emotional the fight to get her work has been, Taylor continued: ‘I’ve been bursting into tears of joy at random intervals ever since I found out that this is really happening.
‘I really get to say these words: All of the music I've ever made… now belongs… to me. And all my music videos. All the concert films. The album art and photography. The unreleased songs. The memories. The magic. The madness. Every single era. My entire life's work.
'To say this is my greatest dream come true is actually being pretty reserved about it. To my fans, you know how important this has been to me — so much so that I meticulously re-recorded and released 4 of my albums, calling them Taylor's Version.
Giving credit to her fans for helping her dream come true thanks to their support and selling out her Eras Tour concerts, Taylor continued: ‘The passionate support you showed those albums and the success story you turned The Eras Tour into is why I was able to buy back my music. I can't thank you enough for helping to reunite me with this art that I have dedicated my life to, but have never owned until now.'
Taylor also thanked Shamrock Capital for helping her secure her work, even tasing that she might just get ‘a huge shamrock in the middle of my forehead’ as her first tattoo.
‘All I've ever wanted was the opportunity to work hard enough to be able to purchase my music outright with no strings attached, no partnership, with full autonomy. I will be forever grateful to everyone at Shamrock Capital for being the first people to ever offer this to me,’ Taylor wrote.
She added: ‘The way they've handled every interaction we've had has been honest, fair, and respectful.
'This was a business deal to them, but I really felt like they saw it for what it was to me: My memories and my sweat and my handwriting and my decades of dreams. I am endlessly thankful. My first tattoo might just be a huge shamrock in the middle of my forehead.'
Shamrock Holdings acquired Taylor's music from Ithaca Holdings. While it's not known what Taylor has now paid to regain her collection, Billboard reports that she will have at least matched the $360-million price tag Shamrock paid in 2021.
