We didn't think Zara could be beaten on affordable scents, but H&M has just launched four eau de parfums for €14.99 each.
The popular high street store already offers a range of scents, but they are EDTs, or eau de toilettes. These are great for everyday wear because the concentration of perfume is lighter.
Moving into eau de parfums, H&M is offering better sillage and more intense formulations. The 50ml bottles are a decent size and perfect for travel. The four have very different vibes, so there is one to suit every taste. Here is a more detailed look at each.
H&M Eau De Parfums - Pearl Dream EDP
Pearl Dream is a Floral. H&M says it is an enchanting fragrance with an abundance of white flowers. It has a fruity start, a trend that's gaining popularity in scent right now. This sounds like a fragrance for a romantic, someone who enjoys the more feminine side of fragrance.
Pearl Dream EDP Notes
Top notes: Lemon, mandarin, blueberry
Mid notes: Tuberose, ylang ylang, tiare, ginger
Base notes: Cedarwood, white musk, vanilla, cashmere wood
White Air EDP
White Air EDP is a Floral, Citrus, & Powdery scent, and perhaps the lightest of the four eau de parfums. This would be great for an office fragrance; it sounds delicate enough not to offend anyone in your vicinity. It would also be a great gift on a budget.
White Air EDP Notes
Top notes: Pear, mandarin, magnolia, lemon
Mid notes: Linden blossom, peony, yellow fruits
Base notes: Cedarwood, white musk, powder
Ruby Touch EDP
Ruby Touch is a Spicy, Amber, & Woody scent. More suited to the colder months rather than summer, this is one to ease yourself into wearing heavier scents for autumn. Unisex, this has a trending blend of saffron and musk, and it sounds like a weekend scent you might wear with an oversized scarf and coat before heading out for a walk and some pub grub by the fire.
Ruby Touch EDP Notes
Top notes: Orange, tagetes, dried fruits
Mid notes: Woods, saffron, violet, jasmine
Base notes: Amber, oak moss, musk
Mystic Velvet EDP
Last of the four eau de parfums is probably our favourite - Mystic Velvet. This is a Floral, Amber, & Gourmand fragrance. The scent opens with fruity notes and chocolate, but its gourmand quality is more sexy than sweet. We picture this being worn on date night, or in the depths of winter when it's dark and cold out, and all we want to do is hibernate. Yum. See all four eau de parfums here on H&M.
Mystic Velvet EDP Notes
Top notes: Dark chocolate, strawberry, pear, mandarin
Mid notes: Jasmine, orange blossom, cedarwood
Base notes: Vanilla, sandalwood, amber, labdanum
